ASOS and Anti-Slavery International sign new partnership to 2025

ASOS and Anti-Slavery International sign new partnership to 2025

Existing partnership, launched in 2017, extended to support ASOS in achieving its Fashion with Integrity 2030 programme

LONDON, 25th January 2022: ASOS, the global fashion destination, and Anti-Slavery International, the world’s oldest human rights organisation, have agreed a new three-year partnership to 2025, to support ASOS in delivering its ambitious Fashion with Integrity programme. Anti-Slavery International has acted as ASOS’ ‘critical friend’ since 2017, providing advice, guidance and critique on ethical trade and tackling modern slavery.

Under the new agreement, Anti-Slavery International will advise ASOS on the development of the next phase of its modern slavery strategy. This will form a core part of its forthcoming human rights strategy, due to be announced by the end of next year as part of its 2030 programme for Fashion with Integrity.*

The launch of ASOS’ new Fashion with Integrity programme in September 2021 followed the rollout of Anti-Slavery International’s five-year strategy, focused on ending child slavery; responsible business; migration and trafficking; and modern slavery and climate change.

Leading up to 2025, a core priority within Anti-Slavery International's focus on responsible business is to bring about stronger legal frameworks to address the global systems that enable forced labour in supply chains. This entails ensuring people have rights to decent work and companies are obliged to take meaningful action to eliminate slavery in supply chains; and strengthening access to remedy and justice for workers, in particular people in situations of slavery and forced labour.

Anti-Slavery International and ASOS’ partnership over the next three years will underpin these dual objectives. The best practice and learnings from ASOS will be used as an evidence base in Anti-Slavery International’s advocacy and campaigning, helping drive legislative improvements that protect people in, or vulnerable to, modern slavery. ASOS will also be given opportunities to support industry-wide change together with Anti-Slavery International.

In addition, each year the partnership will focus on one or more of Anti-Slavery International’s intersecting strategic areas of ending child slavery, migration and trafficking, and modern slavery and climate change. Anti-Slavery International will work with ASOS to develop new solutions to address these challenges within its supply chain and advise on critical areas of risk, with learnings again taken by Anti-Slavery International to feed into global debates on how to end modern slavery.

Simon Platts, Responsible Sourcing Director, ASOS said: “Our new, three-year partnership with Anti-Slavery International builds on the solid foundation of collaboration and ‘critical friendship’ that we’ve established in our work together since 2017. With dedicated resource and the opportunity to work together to drive change at scale, this new agreement takes things to the next level – and we’re so excited to be hitting the ground running in 2022.”

Jasmine O’Connor, CEO, Anti-Slavery International said: “Our 'critical friendship' with ASOS means that we can continue our work together to push for a fairer, more sustainable fashion industry that no longer relies on forced labour. We know that the fashion industry has a huge impact on people and planet, and we are looking forward to working with ASOS for much-needed industry wide change.”

More information on ASOS approach to Fashion with Integrity is available here. For more on Anti-Slavery International’s work with business, head here


Notes to editors

* Plans for a human rights strategy were first laid out by ASOS with the launch of its 2030 programme for Fashion with Integrity in September 2021. Under the programme, ASOS has set four key goals for 2030: Be Net Zero, Be More Circular, Be Transparent and Be Diverse. Its approach to modern slavery and human rights are key pillars of its Be Transparent goal.

About ASOS

ASOS is a destination for fashion-loving 20-somethings around the world, with a purpose to give its customers the confidence to be whoever they want to be. Through its app and mobile/desktop web experience, available in ten languages and in over 200 markets, ASOS customers can shop a curated edit of over 90,000 products, sourced from nearly 900 global and local third-party brands alongside a mix of fashion-led own-brand labels – ASOS Design, ASOS Edition, ASOS 4505, ASOS Luxe, As You, Collusion, Reclaimed Vintage, Weekend Collective, Topshop, Topman, Miss Selfridge, HIIT, Dark Future, Unrvlld Spply, Crooked Tongues, Day Social and Actual. ASOS aims to give its 26.7 million active customers a truly frictionless experience, with an ever-greater number of different payment methods and hundreds of local delivery and return options, including Next-Day Delivery and Same-Day Delivery, dispatched from state-of-the-art fulfilment centres in the UK, US and Germany.

About Anti-Slavery International

Anti-Slavery International, founded in 1839, is committed to eradicating all forms of slavery throughout the world. We work at local, national, and international levels, including exemplar frontline projects with partner agencies around the world to address the root causes that enable modern slavery to flourish. Anti-Slavery International’s five-year organisational strategy works to deliver ‘freedom from slavery for everyone, always’ and focuses on four priority themes: ending child slavery, responsible business, migration and trafficking, and slavery and the environment.

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