Executive team

As Chief Operating Officer and Chief Financial Officer, Mat is responsible for Group Finance, Procurement, M&A, Investor Relations, Governance and Corporate Communications, as well ASOS’ Supply Chain function, a new addition to his remit in April 2021. In this expanded role, he is responsible for ensuring the successful running of ASOS’ operations, as well as driving the business's multi-year plan to scale, grow and innovate across all territories. 

Mat has extensive international experience as well as leading major functional improvement and transformation programmes. Prior to joining ASOS in April 2019, he held leadership positions at EMI Music, SABMiller plc and South African Breweries, before becoming Chief Financial Officer at Britvic plc. 

José Antonio joined ASOS in January 2021 from Portuguese fashion company, Salsa Jeans, where he had held the position of chief executive officer for almost two years. Prior to Salsa Jeans, José Antonio led on commercial strategy for high-profile brands including Esprit, Carrefour Spain and Inditex, during a results-driven 23-year career. He has extensive multichannel experience, having worked across both online and physical retail, with expertise in trading, merchandising, price, and promotion. In his role at ASOS, José Antonio is responsible for leading and driving ASOS’ product and trading strategy globally, encompassing design, sourcing, garment technology, buying and merchandising, global trading, Studios and creative. He oversees product, category and range strategy, pricing and margin, own-label product innovation, and brand partnerships, leading a team of more than 1,000 people.

Cliff Cohen joined ASOS as Chief Information Officer in May 2015. Prior to ASOS, Cliff spent 8 years delivering major technology change for Marks and Spencer across their Stores, Buying, Infrastructure and On-line; his final role at M&S was interim CIO. Prior to this Clifford spent the first 12 years of his career delivery major technology transformation programmes with Accenture within their retail industry group. At ASOS, Cliff is responsible for driving the technology strategy, delivery and operations globally, encompassing all of our customer on-line experiences, data platforms, operational and internal business systems. He oversees all of the architecture, engineering, product management, data science and technology operations as well as cyber security & fraud; leading a team of more than 1,200 people across 5 office locations. While at Asos Cliff has overseen the rebuilding of our core customer experience platforms to a modern, agile and scalable micro-service platform as well as the transformation of our core operational and business systems from our original legacy platforms.